Considering the fact that reintroducing the Bronco nameplate for 2021, Ford has released a multi-pronged marketing and advertising assault to bolster the iconic nameplate’s qualifications after a long time of absence. Its hottest is an unrestricted-course off-street racer that will tackle the 2021 working of the King of the Hammers this 7 days in Johnson Valley, Calif.
“King of the Hammers influenced us to ensure every creation Bronco design delivers the ability, toughness and significant-pace off-street practical experience this growing off-street enthusiast neighborhood has been hoping to make on their personal,” claimed Mark Grueber, Bronco marketing and advertising manager. “These Bronco 4400 race vans underscore our determination to the Bronco Developed Wild ability and innovation in the pink-scorching off-street racing scene.”
Not only is Ford bringing a perfectly-regarded nameplate to the celebration, but it truly is undertaking it with enable from some perfectly-regarded off-roaders, which include two-time King of the Hammers winner Loren Healy, as well as a few-time winner Jason Scherer, and just one Vaughn Gittin, Jr. Possibly you have heard of him.
“This is a killer prospect to carry a new flavor of Bronco to the Hammers and push the Bronco brand further into the competitive off-street scene, even though also constructing the basis for long term Bronco off-street racing motor vehicles,” claimed Gittin.
Aside from its, identify, the Ultra4 4400 has nearly very little in widespread with the street-likely Bronco. The “Unrestricted” course is for intent-constructed racers, constructed on a custom tubular chassis and sporting substantial off-street tires and prolonged-vacation shocks.
This is not the first time Ford has taken the Bronco racing due to the fact its reintroduction. Its Bronco R race prototype completed the Baja one thousand late past year, which was an advancement in excess of its 2019 displaying, which was lower limited by challenges (both of those mechanical and human-caused).
Related Online video: