PSA Retail France has appointed Louis-Marie Chevalier as director.
Chevalier will report to Anne Abboud, senior vice president of PSA Retail and succeeds Eric Basset, who is leaving the team for personal good reasons.
Previously, Chevalier was director of PSA Retail Company Paris, the BtoB revenue construction of PSA Retail France.
Chevalier has held quite a few trade positions in Groupe PSA. He was successively head of Marketing in Regional Route, then zone manager and at last, director of the Citroën Department in Saint-Etienne.
He also has international working experience as regional manager for countries in Central and Northern Europe.
PSA Retail France, with practically four,000 personnel, specialises in the sale of new vehicles, employed vehicles, Following-Product sales and Rental, operating in far more than a hundred industrial addresses in the greatest towns of France and distributing Peugeot, Citroën, DS Vehicles and Opel brands.